Task One
Your Task You will engage in a negotiation for a celebrity endorsement advertising campaign. Assessment Description You may be nominated to represent the advertising corporation and will receive email instructions from the company CEO including:
1. Appointment to represent the company as their agent for the negotiation of the endorsement contract;
2. Specific instructions about the desired endorsement contract fee and advertising campaign timeframe;
3. Information about the projected revenue to be raised from the advertising campaign;
4. Contact details of the agent appointed to represent the celebrity. Alternatively, you may be nominated to represent the celebrity and will receive email instructions from the celebrity’s manager including:
1. Appointment to represent the celebrity as their agent for the negotiation of the endorsement contract;
2. Specific instructions about the desired endorsement contract fee and advertising campaign timeframe;
3. Information about the projected revenue to be raised from the advertising campaign;
4. Contact details of the agent appointed to represent the advertising company.
Assessment Instructions Stage 1: Pre-negotiation (700 words) You must answer the following questions:
1. What is your client’s BATNA? What is your client’s reservation value?
2. What is the other party’s BATNA? What is the other party’s reservation value?
3. What is the ZOPA range? What is your strategy for creating value? Include at least five academic references from academic journals and textbooks. Stage 2: Negotiation (300 words) You must:
1. Enter negotiations with their counterpart for the endorsement contract;
2. Maintain a communications log that captures the date, method, items discussed, and outcomes of each communication. . . Stage 3: Post negotiation (400 words) You must prepare a 1-page letter to your client advising the outcome of the negotiation.
Task Two
Students are able to appreciate differences in cultural diversity and their impact on communication in the workplace. Students are able to appreciate ethical issues involved in business communication. Students are able to, apply theoretical and practical knowledge of Communication to formulate effective communication strategies in an organisation. Students are able to demonstrate research skills, showing initiative in consulting the academic literature and integrating fresh ideas into the discourse in preparation for life-long learning Students can demonstrate the capacity to write persuasive reports, in preparation for their career in bus Description: Each week students were provided with three tutorial questions of varying degrees of difficulty. These tutorial questions are available in the Tutorial Folder for each week on Blackboard. The Interactive Tutorials are designed to assist students with the process, skills and knowledge to answer the provided tutorial questions. Your task is to answer a selection of tutorial questions for weeks 7 to 11 inclusive and submit these answers in a single document.
The questions to be answered are;
Week 7 Tutorial 6
Delivering bad news is hard especially when you do not agree with the decision you are communicating. Explain in details the appropriate channel and outline for a message that conveys bad news. Under what conditions a writer would be justified in choosing an alternate outline or channel? (10 marks)
Week 8 Tutorial 7
a) Discus briefly how price can be effectively handled in a sales message? (4 marks)
b) Zappos is one of the leading shoes and clothing retail companies. If you are hired by Zappos to develop an effective message to market their brand-new handbags to potential online customers. In about 200 words describe any five attention-getting ideas you can use. (6 marks).
Week 9 Tutorial 8
a) Briefly discuss the primary principles involved in writing an executive summary. What is the significance of other names given to this preliminary report part? (5marks)
b) Describe the purpose of findings, conclusions, and recommendations sections of a formal report? Are they always distinct sections in both long and short reports? (5 marks)
Week 10 Tutorial 9
a) Describe any five (5) graphic types and include the appropriate objective for the use of each. (5 marks)
b) You are preparing to give a talk or presentation to an audience of people who have differing cultural backgrounds. Discuss any three important Do’s and Don’ts that you need to consider to ensure that your presentation is successful. (5 marks)
Week 11 Tutorial 10
a. Differentiate between a chronological résumé and a functional résumé. (4 marks)
b. Social networking is often considered the most valuable source of information about jobs. Discuss your opinion about this statement in 200 words. Provide at least two examples from your experience. (6 marks)
Task Three
Purpose: This individual assignment is an opportunity for students to demonstrate their understanding of trends in the global business environment. Details Answer All FIVE (5) of the following questions. The questions come from the recorded tutorial questions from week 8 to week 12. Question 1 Week 8: Tutorial 7 (5 marks) Organisational structures can help a company fail or succeed. Why do you think that is the case? Answer this question in 300 words
Question 2 Week 9 Tutorial 8 (5 marks) What are some of the potential problems global businesses face when they outsource or subcontract their manufacturing work to companies in other countries? (e.g. an Australian company outsourcing the manufacturing of its product to a separate company in China or Vietnam)? Answer this question in 300 words
Question 3 Week 10: Tutorial 9 (5 marks) What are some of the disadvantages that can result when companies use channels of distribution to market their products overseas? Answer this question in 300 words Question 4 Week 11: Tutorial 10 (5 marks) Based on your studies in this course, compare and contrast between personal and position sources of power. In your opinion, which sources of power are most effective as important resources for leaders? Answer this question in 300 words
Question 5 Week 12: Tutorial 11 (5 marks) What are the characteristics of creative leaders in contemporary organisations? Answer this question in 300 words
Task Four
Assignment (1) 400 words
Identify at least 5 associations or organizations that could be both a conduit to your ongoing contribution to your field, as well as support your career development. (Healthcare Management is my filed)
- Provide a description of each organization. Include the URL.
- Which of these is the best fit for your career goals?
- What benefits would your membership bring?
- What steps will you take to either join the organizations of your choice or to step up your current involvement?
Assignment (2) 400 words (My field is (Healthcare Management)
Being an effective practitioner or scholar in your field is heavily dependent on managing interpersonal relationships. At some point, you will need to reach out to your fellow professionals for advice, assistance, or possibly a job referral. Developing your network of personal contacts is vital.
- Discuss your perspective on the ethics of networking.
- Develop and present guidelines so that your networking activities are ethical.
- Develop a strategy for networking in your field.
- Present your strategy.
- Discuss how you will execute your plan during the next 6 months.
Task Five
For this Assignment, you will complete an observation and analytical evaluation of an organization. A template is provided for you at the end of this Assignment description. Be sure to use this template.
You will choose a business to observe either as an employee or as a customer/client. During this course, you will observe and evaluate the organization based on information you have learned about organizational culture. Be sure to refer to the articles you have read during this unit as well as the multimedia presentation about Company Culture in the Learning Activities area for Unit 6.
The Assignment will be comprised of a PowerPoint with narration about your experiences in the observation and your analysis of the organization. In addition, a transcript of the narration will also be needed to be included.
NOTE: The narration is a required element of this assignment and must be included to earn a grade for this assignment.
Bulleted Points on each slide should include brief points that identify the areas that will be addressed in the narration.
Your PowerPoint presentation should include a total of six slides using the following format:
Slide 1: Cover page that includes assignment title, your name, course, section number, and date.
Slide 2: Introduction of Company (1–2 minutes of narration)
- Introduce the presentation by explaining information about the organization and the observation that took place such as the name of the organization, type of organization, day and time of observation and your role as an observer (are you an employee, customer, etc.).
- Share background information about the company to give the audience an understanding of what this organization does. Support the ideas shared with research about the company’s background.
Slide 3: Professional Appearance of Employees and Company (1–2 minutes of narration)
- Use these questions to guide your response (do not use these questions verbatim in your presentation):
- How do the employees dress?
- Is there anything about the appearance of the employees that distracts from their professionalism?
- Do the employees’ appearance fit the nature of the business? Why or why not?
- What does the working environment look like? (furnishings, artwork, lighting, sounds, etc.)
- Do the physical surroundings fit the nature of the business? Why or why not?
- How do the employees interact with each other and outside people within the workplace? (greetings, tone of conversation, non-verbal communication, etc.)
- How do employees interact with each other?
- Do the interactions of employees fit the nature of the business? Why or why not?
Slide 4: Analysis of Company (1–2 minutes of narration)
- What inferences can you make from your observation? You should cover the following ideas in your explanation:
- Analyse the company based on information you have learned about organizational culture in the class. Areas to include:
- Determine the dominant organizational culture the company follows by choosing one of the 4 organizational cultures you learned during this unit of the course. Support this information with what you have learned about organizational culture based on both observations and research.
- Compare the work done at the company and the organizational culture and explain how this relates.
- Research the mission of the company and explain if it aligns with what you have observed. Explain why or why not.
- Analyse the company based on information you have learned about organizational culture in the class. Areas to include:
Slide 5: Evaluation of Your Fit (1–2 minutes of narration)
- Based solely on what you have observed and researched about the company (not based on the field of the company), do you feel you would be a good fit for this company? Why or why not?
- Support this information with what you have learned through your observation as well as what you have researched about the company.
- Identify at least 2–3 social and behavioural attributes you have that would be an asset to this company. Explain why. How do these attributes specifically connect with the nature and needs of the company?
Slide 6: Reference Slide – follows APA guidelines. (Reminder: for each source on the reference slide, there must be a corresponding in-text citation in the body of the presentation.)
Narration Guidelines: Your narration for the slides should demonstrate the following:
- Maintain a persuasive tone by summarizing observations and evaluations for each slide.
- Words should be clearly enunciated, and professional tone should be sustained throughout the presentation narration.
- Audio recording should be free of background noise and interruptions.
Assignment Format
- Two attachments will be needed to hand in for this assignment:
- PowerPoint Presentation including narration with six slides that is professionally organized
- Transcript shared in a Microsoft Word document should be included (be sure to separate each slide on a separate page).
- Replace all template wording with brief bulleted points in your own words that guides the audience.
- Slides 2–5 should include narration. See information on Slide 2 in the template which explains how to add narration to a PowerPoint slide – (be sure to remove this slide before posting to the Dropbox)
- Ideas throughout the assignment should be supported by specific areas observed while conducting the observation during this course.
- Bulleted points on each slide should include brief points that identify the areas that will be addressed in the narration.
- Researched information should be included on Slides 4 and 5 (In-text citations should be included with any brief points that were researched from outside sources and the narration should fully explain the points).
- With the presentation, there must be a transcript included in a Microsoft Word document that includes the narration word for word for each slide. Be sure to use headings for each slide narration, e.g., Slide 2, Slide 3, etc.
- Identify the source of any pictures you use. NOTE: Pictures are not required for this presentation.